Since 2007, the average American has spent at least 6.5 hours a day sitting—and this staggering number does not even take social distancing and shelter-in-place orders into account. Today, millions of people are not only spending even more time sitting every day, but we are also developing bad posture habits by hunching over our computer screens. 

This new reality is literally a pain in the neck!

My goal was to design a wearable that is universal, and can be attached to different necklaces, 

or even to the collar of a shirt.

In contrast to other wearables, guru is meant to last. Its replaceable battery and ease of disassembly enable users to repair and replace parts, prolonging the guru’s lifetime.