ASSESSMENT
Creaholic is an intriguing company based in Biel, which has quietly created industrial game-changing innovations for over 30 years. In 2015, Creaholic wants to broaden its awareness to pursue growth.
CHALLENGE
Define the concept of Creaholic for the outside world to grasp: it is not an engineering bureau, it is not a consulting firm, neither is it a design studio or a manufacturing workshop… it is a combination of all of the above, run by a free-spirited team.
DATE
2014 - 2016
BRAND STRATEGY
Stand out with a straightforward definition of Creaholic: Professional Inventors.
BRAND COMMUNICATION
Inspire with inventiveness and reassure with professionalism.
CREDITS
Made with ❤️ by: Parenti Design: The Branding Studio
Art Direction: Elie Kupsc
Brand Identity: Elie Kupsc
UI Design: Elie Kupsc
Photography: Daniel Winkler
Strategy: Flavia Engelmann
