Richard Sweeney's profile

Last Rhino

Richard Sweeney
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Richard Sweeney
Vent Graphics
 
Last Rhino
 
Time is running out for the Rhino after a soar in poaching recently. In response I wanted to design a brand and a product that could make people feel responsible and protective of the endangered mammal. Therefore I came up with the brand ‘Last Rhino’ and a range of five collectable miniatures in the form of the last five species of Rhino; Javan, Sumatran, Greater one-horned, Black and White. 
 
I used a geometrical style in an attempt to modernise the image of this ancient creature and reflect the idea of fragility. The project includes a logo, five products and packaging.
Rhino last endangered Javan sumatran Greater one-horned black white mock-ups papercraft product logo brand D&AD new blood
Rhino last endangered Javan sumatran Greater one-horned black white mock-ups papercraft product logo brand D&AD new blood
Rhino last endangered Javan sumatran Greater one-horned black white mock-ups papercraft product logo brand D&AD new blood
Rhino last endangered Javan sumatran Greater one-horned black white mock-ups papercraft product logo brand D&AD new blood
Rhino last endangered Javan sumatran Greater one-horned black white mock-ups papercraft product logo brand D&AD new blood
Rhino last endangered Javan sumatran Greater one-horned black white mock-ups papercraft product logo brand D&AD new blood
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Last Rhino
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Richard Sweeney's profile

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Richard Sweeney's profile
Burton, United Kingdom

Last Rhino

Brand and Product design in response to a soar in Rhino poaching recently. Designed to encourage people to feel responsible and protective of the Read More

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Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives