Sack.de is the online shop dedicated to law, business, and tax topics by the eponymous specialist media dealer. The search function, shopping cart, checkout process, and product selection posed significant demands on interface design, requiring an intuitive user experience. MWK was tasked with harmonizing these requirements with the company's corporate design.
The user interface design was initially conceived with a "Mobile First" approach. Complex functionalities impose different demands on mobile devices and small screen sizes compared to a desktop environment.
The color spectrum of the company's corporate colors was significantly expanded to establish clear hierarchies and distinguish different levels of importance for the website's functions. Additionally, two color palettes for illustrations were developed, which are integral to Sack's corporate design.
In addition to serving as the webshop, the website also acts as Sack's image site, providing the opportunity to showcase the company's events, branches, and services.
Order processes and filtering functions are such complex operations that they must function differently on small screen sizes compared to a desktop environment. However, it's essential for the user to recognize the environment when switching mediums and navigate seamlessly.
