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Foundry 852 - A Space to Create

Michele Salati
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Foundry 852. A new branding for HK's creative community.
Design: Daniel Brokstad

Image may contain: metal
Designer: Daniel Brokstad

Image may contain: drawing, sketch and illustration
Designer: Daniel Brokstad

Image may contain: cartoon and art
Designer: Daniel Brokstad  3D: Edu Torres

Image may contain: screenshot
Designer: Nam Huynh
Image may contain: sketch, drawing and cartoon
Designer: Mark Bohle
Image may contain: drawing, art and sketch
Designer: Daniel Brokstad  3D: Edu Torres

Designer: Gianluca Crudele  3D: Edu Torres

Image may contain: cartoon, child art and drawing
Designer: Daniel Brokstad 

Image may contain: screenshot and illustration
Designer: Daniel Brokstad 3D: Edu Torres
Image may contain: child art and drawing
Designer: Mark Bohle
Image may contain: cartoon
Designer: Charlene Man 3D: Edu Torres
Image may contain: screenshot
Designer: Raffael Kormann
Designer: Fabian Fohrer
3D animation: Edu Torres  Music: Yiannis Loukos
To spark interest in Foundry 852 - A WPP Campus, I collaborated with designers from Hong Kong and around the world to create typographic posters that brought our 
'Space to Create' campus launch idea to life. Each poster featured traditional Chinese characters that had been playfully reinterpreted using dynamic, colourful illustrations that reflected the meaning of each headline. We also created digital animations of the illustrations, including an interactive installation where the Chinese characters would respond to the movements of people in the new campus in real-time.

Designers: Daniel Brokstad, Edu Torres, Mark Bohle, Gianluca Crudele, 
Fabian Fohrer, Nam Huynh, Raffael Kormann, Charlene Man.
Foundry 852 - A Space to Create
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Michele Salati's profile

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Michele Salati's profile
Hong Kong, Hong Kong SAR of China

Foundry 852 - A Space to Create

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Creative Fields