KLO: Character

Character Design
Illustrator
Client: Michurin
Brand: KLO
Creative production agency: Looma

KLO – is a gas station network, located in Kyiv area. As a part of the brand communication, this year KLO introduced it's own brand mascot, based on the logo concept.
Our task was to create an attractive and functional character, maintaining the image recognition. The process included concept creation, 3d modeling, rigging and creation of series of key visuals.
So, let's start from some sketching
Creating 3d version
Riggin' and animation tests
Key visuals
Rock'n'rolla
Shopper
TV Show
Traveller
Promo winner
Refueller
Lobby boy
360°
Character usage in brand activities
Branded stuff
Client: KLO / Michurin
Creative Director: Dmitry Bolsunovsky
Designer: Valery Chaliy
Creative production agency: Looma
Creative Director: Sergey Prokopchuk
3D artists: Yurii Oleshko, Alexander Remishevsky
2D artist: Inna Grishuk
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KLO: Character
Published: