KLO – is gas station network from Ukraine. One of its products is F100 fuel – that has the highest octane number and surely is the most powerfull in the product line.

To show the advantages of F100, the promotional campaign refers to horsepowers - the main measurement unit of engine performance. So let's pump up these horses!

Moodboard

Sketches

Teaser

Campaign Key Visuals:
Big Dick

Marco

Stacey

Close-ups

Client: KLO
Agency:  Michurin
Production agency: Looma