Project Summary
The Microsoft Mobile Advertising Brand group was interested in creating a compelling rich internet application that could be used to not only disseminate brand guidelines, but also be a visual indication of how dynamic the brand is.
The Wires
The core interaction is a multi-level expanding tree navigation. As user scroll or navigate through the brandbook they experience content shifting into frame. The following shows the main interface of the user experience.
The Designs
For this project, I did not act as the designer. The desigs shown below were created by Ned Cannon a member of the redtech design team.