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The 2019 IHG Holiday Card is an animation I created in-house at IHG (InterContinental Hotel Group).The internal client brief stated the need to incorporate a sense of global travel, highlight all IHG hotel brands, and tie in a festive holiday theme.
This piece was distributed internally and externally to employees, hotel owners, and guests via email. It was also leveraged on corporate owned social channels like Twitter and LinkedIn.
In-House Creative Client: IHG Global Corporate Affairs
Role: Illustrator & Animator
Process: Concept Exploration > Client Approval > Storyboard > Animatic > Client Approval > Vector Illustrations > Animation > Client Approval > Final Edits > Rendering
Role: Illustrator & Animator
Process: Concept Exploration > Client Approval > Storyboard > Animatic > Client Approval > Vector Illustrations > Animation > Client Approval > Final Edits > Rendering
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Storyboard
Concept & Final Illustration Assets
