Asya Demidova's profile

The fashion language – identity



The essence of the BA (Hons) Fashion Graduate Show revolves around the intricate beauty of sewing machine stitches. These stitches go beyond mere adornments; they are woven into a coding system, creating unique monograms for each designer by integrating the stitches from their initials. This distinctive identity embodies pivotal themes like innovation and dynamism, skillfully blending a rich tapestry of 2D and 3D stitch patterns.
In the realm of fashion design, meticulous attention to detail reigns supreme, transforming every stitch into a work of art. The color palette of black, white, and silver further accentuates the sophistication and timelessness of this creative expression.


The fashion language – identity
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The fashion language – identity

The range of designers who have very diversed points of their fashion concepts use the same “fashion language”. Proposal: Wanted to show the pur Read More

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