Purpose:
Increase engagement on the BMV social platforms.
Increase engagement on the BMV social platforms.
Big Idea:
Bablas Remix
Bablas Remix
Story:
We came up with a digital challenge that incorporated dance and music, a critical touchpoint within our TA to create a remix challenge for the then popular song Bablas, by the then BlueMoon brand ambassadors, The Kansoul.
We came up with a digital challenge that incorporated dance and music, a critical touchpoint within our TA to create a remix challenge for the then popular song Bablas, by the then BlueMoon brand ambassadors, The Kansoul.
Teaser Video
Mechanics Video
Sample Submissions
