HP presented us a unique opportunity to address a brief that tackled Urban Decay. I chose "Government schools in India" as the problem area. The schools are in a miserable situation with children not wanting to attend schools because of such situations.

The project aimed to use HP's print and software technologies to redecorate the classrooms, to make them brighter and more colorful to induce a beautiful study environment.

As this was a NGO operation, we wanted millennials to take part spread the word. The microsite would help them develop the wallpaper, with each wallpaper being unique to each school.