Ambar is a bar focused on selling Brazilian craft beers. Being in direct contact with the brewers, the bar owners decided to create and brew their beers to be sold exclusively at their bar.
For the official launch three seasonal labels were developed: Ambar Ale, Easy Going and Call Me Juicy. Once the names were chosen, the studio was then invited to develop the brand and visual identity of each one of them
From the creation of custom letterings, the result brings an independent personality, building a vibrant and fun universe for each of the 3 beers.
