Riche
Window installation 2010
In 2010, the window installation for Riche was once again done by BDC. This time in collaboration with Carlsberg.
A green-laqcuered metal structure - filled with fake greenery as well as real plants - was placed inside the bar, completely transforming the environment. Windows were covered with custom-made vinyls, enhancing the feeling of being inside a run-down, steaming greenhouse. Doodles on the windows adds an extra layer of information. Rather than adding a autonomuos art pice, we worked with the entire space to play with the notion of context and reality. This way, the people inside becomes actors, not spectators.
Project done while employed at BoysDon'tCry AB.
A green-laqcuered metal structure - filled with fake greenery as well as real plants - was placed inside the bar, completely transforming the environment. Windows were covered with custom-made vinyls, enhancing the feeling of being inside a run-down, steaming greenhouse. Doodles on the windows adds an extra layer of information. Rather than adding a autonomuos art pice, we worked with the entire space to play with the notion of context and reality. This way, the people inside becomes actors, not spectators.
Project done while employed at BoysDon'tCry AB.
