We recently started working on branding and package design for a new company, Juice Up, a probiotic beverage for optimal gut health. For our branding, we wanted to play around with the lettering and created bubbles that bumped some of the branding letters to give it a fun and playful look. We worked on creating one design for the packaging to pitch with the intention of creating several others to highlight their different flavors. We created a web design that is as fun as the branding itself. With custom illustrations and vibrant colors, we wanted this new product to really stand out on the shelf.
Deliverables: Branding | Packaging System | Illustrations | Web Design