We were tasked with creating branding and packaging for a new medical grade CBD line. The Challenge? How do you make a prescription product from your Dr's office look sexy? Solution: We designed a product that is professional yet chose colors that were calming and avoided using a design that felt too sterile or cold. To mimic the effects of the CBD as it begins to work in the body, we chose a gradient to visually show that wave of relief.
Deliverables: Branding | Web | Packaging