ONE World Sports is an English-language sports network that delivers exclusive and live programming from around the world. The channel is available on DISH Network, Optimum TV, and Mediacom.
Project
Create a multi-page direct mail piece to promote the availability of ONE World Sports on DISH Network. The target market was Chinese-speakers interested in watching sports brought over from the Asian continents. This project was aimed at thousands of DISH subscribers.
Create a multi-page direct mail piece to promote the availability of ONE World Sports on DISH Network. The target market was Chinese-speakers interested in watching sports brought over from the Asian continents. This project was aimed at thousands of DISH subscribers.
Execution
Ma Lin, and famous International Table Tennis Federation player, was used as the focus of the cover to illustrate a vibrant image to attract a potential reader’s attention. Inside, the body copy details current and future programming. Additionally, three punch-out baseball-esque cards lined one of the inside pages. These cards featured a photo of an individual player from three different sports offerings on the channel and provided information on the back.
Ma Lin, and famous International Table Tennis Federation player, was used as the focus of the cover to illustrate a vibrant image to attract a potential reader’s attention. Inside, the body copy details current and future programming. Additionally, three punch-out baseball-esque cards lined one of the inside pages. These cards featured a photo of an individual player from three different sports offerings on the channel and provided information on the back.
