CORTE DI CATERINA
A new home fragrance inspired by the unique life of Caterina De’ Medici, who introduced for the first time the use of perfume at the French Court. Five exclusive essences, each one is a story, an imaginative dream of Caterina.
The letter "C", initial of Caterina, is formed by the stylization of a drop, symbolic synthesis of the perfume and typical shape of the jewels rich in pearls worn by the Queen.
The design of Corte di Caterina is inspired by rereading Renaissance and reinterpreting it in a modern and sophisticated way. Its bottle with essential and elegant lines makes it a precious and unique piece of furniture.
Studio Frush deals with naming, brand identity, full packaging design, storytelling and website design.
Caterina De' Medici stylization.
The decoration for pattern design was borrowed by Leon Battista Alberti's Santa Maria Novella Church Facade (Florence, Italy).
Each unique fragrance has an olfattive piramide inspired by an immaginative dream of Caterina De' Medici.
Exagonal bottle packaging, with 5 different strips for each fragrance.
The Bottles are in 3 different colours and available in 3 sizes: 200 ml, 750 ml, 1500 ml.
Candels & matches packaging design
Official web site and e-commerce design.
