Manifatture Digitali Cinema is a project to support film production in Tuscany. Spaces equipped for troupes and productions, but also laboratories of high specialization for job connected to the cinema. The project is divided into two locations: Prato and Pisa.
brand design
The inspiration for the logo design came from the light beams of the movie sets. The "M" itself can be filled with different patterns in order to become a dynamic logo that expresses complexity, even in formal synthesis.
environmental design
The graphic layout of the two locations developed along two lines based on the vocation of the cities: in Prato the main theme was the fabric and later the cartoon for an area dedicated to animation, in Pisa the special effects and the 3D in cinema.
