NODAL
OBJECTIVE: Nodal is a startup formed by 3 engineers that provides monitoring of marketing campaigns in social networks. Its operation is based on collecting data automatically and presenting them in the most useful and clear way to help in making decisions. Its objective is to transform the set of all data into relevant data in order to make good decisions at a glance. Its main client are marketing agencies and brands that make their own campaigns on social networks. The product they offer is B2B software as a service.
SOLUTION: Nodal has a minimal and modern feel, to show that we are a company that is always aware of the latest trends in the world of Marketing. At the same time we are looking for a very technological style, to show that we are a company focused on data analysis and that it is a B2B business, and that companies can rely on our data analysis. To do this, graphic elements are used as curves in movement, representing the movement of information flowing through our network. The colors are sober but attractive, to make our website easy to navigate. The fonts used are Proto Grotesk and Mr Eaves, that together make a very powerful yet clean combination.
