Hennessy has opened its first airport flagship store at Hong Kong International Airport.

The new “House of Hennessy” retail concept involves an exclusive selection of products (including a number or rarities) and an “immersive cognac experience” based on a design inspired by a historic French castle acquired by the Hennessys in 1841.

JITU created & produced an interactive 2D animation played in an immersive screens installation for House of Hennessy at HONG KONG INT’L AIRPORT, launched in September 2018. The animations lead the visitors to discover the fully immersive House of Hennessy experience. We also produced an online launch video.