Ideals Clothing stocks formal wear though out the year but updates their product to appeal to the matriculates attending prom. This lighthearted campaign created an aesthetic that brought the product to life on social media platforms.

Client: Ideals Clothing

Agency: Espresso Dbn

Styling & Concept Development: Gabrielle Brummer

Graphic Design: Bianca van Deijzen and Gabrielle Brummer

Photography: Roger Jardine

Hair and Makeup: Nixon Makeup