Espresso dbn updated their brand identity. The campaign introducing the new logo was based on the concept of the idea that it takes 66 days to make a habit. Each department was given their own 66 day challenge and that of the creative department was to visually treat the new logo 66 different ways in 66 days. These layouts were uploaded as the agency’s Facebook page cover banner everyday.

Agency: Espresso Dbn

Art direction & Graphic Design: Bianca van Deijzen

Logo design: Wynand Du Plooy

Concept Development: Antony Ellis