Close Your Rings - Apple Watch - Speck project
Back in 2019 I've been in charge to develop a proposal for Apple and his brand new Apple Watch.
I designed a storyboard during the pitch phase
The proposal was not awarded but I decided to bring it to life in any case as a personal exercise
My role : Art Direction \ Design \ Animation
Storyboard developed during the pitch phase
" Keep it simple but elegant and recognizable "
The goal was to represent each action using only the type face without any other extra elements as the client requested .
The sequence was not awarded , so I decided to animate and finalize it by my self as a personal exercise.
Thanks for watching
