About
Challenge - to create a logo and visual identity for a new poncho clothes brand.
Paddle 225 - for people who love to be next to the water or challenge themselves to catch huge waves. Very huge ones.
Deliverables
-Logo
-Graphic communication material
The meaning encrypted in logo
Responsiveness & flexibility
The logo is responsive and can be used with or without numbers.
Numbers can be presented circular or held.
Colours
The poncho