Webkinz Friends is a social city-building game targeted at Webkinz fans aged 13 years and older. Rather than purchase a plush toy and adopt a code, players can log onto Facebook or download the Webkinz Friends app on iOS for free. Once in the game, players can begin questing to unlock buildings that represent popular locations in Webkinz World and build their very own cities.

Although this project still falls under the Webkinz brand, we felt that it would be a good opportunity to create a fresh, new look without deviating too far from the style that players have become familiar with.

- Created a fresh, new design for the various windows used throughout the game.

- Designed several layouts to display information consistently throughout gameplay.

- Mission windows were designed to clearly display objectives, completed objectives, rewards received for completion and at which stage in the mission chain the player is currently at.

- Created over 70 unique icons for missions. Designed the icons to reflect items required to complete each mission (or items rewarded for completion) so most are designed in an isometric view to fit the style of the game.