RENAULT TEST DRIVE ENGINE
CASE STUDY 2017
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As a retainer account, the primary objective throughout all their Renault campaigns was to garner test drive users online in every models marketed in Malaysia. Throughout the year, we have created numerous social ads, digital banners and ads on other platforms such as Waze and Google email ads. This case study is created based on the overall of the performance marketing results. The story is written in such the viewer is on a test drive journey.
As a retainer account, the primary objective throughout all their Renault campaigns was to garner test drive users online in every models marketed in Malaysia. Throughout the year, we have created numerous social ads, digital banners and ads on other platforms such as Waze and Google email ads. This case study is created based on the overall of the performance marketing results. The story is written in such the viewer is on a test drive journey.
AWARDS:
Marketing Excellence Awards 2017 Malaysia
· Silver - Excellence in Data-Driven Marketing
The MARKies 2017 Malaysia
· Best Use of Search
Marketing Excellence Awards 2017 Malaysia
· Silver - Excellence in Data-Driven Marketing
The MARKies 2017 Malaysia
· Best Use of Search
