Ryan Jefferson Hays's profile

Hennessy XO: The Seven Worlds

Advertising
Hennessy X.O - The Seven Worlds
Director: Ridley Scott
Overview.
New campaign by Ridley Scott for the iconic brand Hennessy.

A four minute VFX-heavy spot ‘The Seven Worlds’, crafted in close collaboration with RSA Films and Ridley Scott at The Moving Picture Company [MPC], based on a campaign and original idea created by advertising agency DDB Paris.

My involvement started very early on in pre-production with the creation of mood boards & mood reels that helped establish the directors vision. Once the mood of the film had been signed off we moved straight into the concept stage of the project which also consisted of a amazing 2 week shoot in Prague. Over the course of 5-6 weeks each of the seven worlds had a distinct look & feel which then heralded the start of the daunting post production stage of the project.

Working alongside the great team of artists at MPC the project ran for another 3-4 months finally delivering the epic 4 minute spot in late November.
The whole team involved on this project was the best of the best in all departments.
Mood board
On-set
Concepts
Final sequence
Making of

Director: Ridley Scott

Production company: RSA Films

Agency: DDB° Paris

Creative Director: Ryan Jefferson Hays

Head of CG:
Carsten Keller

VFX Producer: Tomek Zietkiewicz

3D Supervisor: Boyo Frederix

2D Supervisor: Rod Norman

Head of FX: Selcuk Ergen

Sequence Leads: William Laban, Kiril Mirkov, Dominic Alderson, Martino Maddeu, Christian Bohm, Pedrom Dadgostar

CG Team: Alessandro Granella, Amar Chundavadra, Amir Bazazi, Andreu Lucio, Ankan Sanyal, Anthony Bloor, Arnau Gilabert, Christian Bohm, David Bryan, Diarmid Harrison-Murray, Dominic Alderson, Ed Sherwood, Enrico Selmi, Fabian Frank, Graeme Turnbull, Justin Braun, Kiril Mirkov, Kristaan Cain, Kristian Bonne, Lewis Orton, Lino Khay, Lucas Bruchhage, Magali Barbe, Marcel Ruegenberg, Martino Maddedu, Matilde Nygaard Vinther, Maximilian Mallmann, Michael Diprose, Morten Krebs, Morten Solgaard, Neil Miller, Pedrom Dadgostar, Petur Break Bjarnason, Platon Filimonov, Radu Ciubotariu, Selcuk Ergen, Silvia Bartoli, Sylvain Robert, Thomas Carrick, Tito Fernandes, Tushar Kewlani, Will Laban
2D Team: Alexander Kulikov, Andrew Roberts, Ed Taylor, Emre Aypar, Flavio Kawamoto, Guillaume Weiss, Kalle Kohlström, Lucie Brant, Mike Cosgrave

2D Team: Alexander Kulikov, Andrew Roberts, Ed Taylor, Emre Aypar, Flavio Kawamoto, Guillaume Weiss, Kalle Kohlström, Lucie Brant, Mike Cosgrave
Hennessy XO: The Seven Worlds
Published:

Hennessy XO: The Seven Worlds

New campaign directed by Ridley Scott for the iconic brand Hennessy.

Published: