Mongoose Bicycles BMX Design | Booster
Working with the sales and product team, I was tasked with the challenge of designing a complete line of BMX bicycle models for Canadian mass retail. For this model-the Booster, I had complete creative freedom to select the frame paint colour/finish and design the decal artwork. The grey frame is contrasted against neon green components. On-trend graphics appeal to the targeted youth market. The entire project consisted of an initial product rendering, sample/production graphics, shipping carton, owner's manual and point-of-purchase hang tag. All of these supporting product materials, I worked with the product team to complete. ©Kim Collins
