Promotion campaign for the product "Pura Frutta"
The project consists of the development of the concept logo and visual identity. Promotional materials and point-of-sales materials for training people from the commercial area (the sellers) product in supermarkets.
"Pura Frutta" is a product of Benassi Foods. It consists of dried fruits to be consumed as snack.
Website
Ad for magazines.
Packaging
Box - Delivery of kits with products for tasting in special boxes.
Blades for demonstration and explanation of the product and merchandising materials.
Adhesive for application on the ground (Merchandising).
Displays for merchandising.
