As Senior Designer at DedicaGroup Team I was assigned to work in this really fun, impactful partnership illustration. The goal was to create a unique and engaging visual identity system for Coca-Cola and Panda Express brands.

It was a really fun and successful work.

Working closely with the Panda Express Coca-Cola customer account team,

I also was assigned to create a core creative and a visual identity system for the partnership.This system was executed across a wide range of visual elements including banners, cups, shirts and POS elements.

Thanks for watching!