AGROYANS Website Design and Development
The preserves manufacturer Agroyans has a unique and proud history. When Petros Esapian established his cannery in 1903, it wasn't only the first of its kind in Yerevan, but the entire South-Caucasus.
Though the company has stubbornly maintained their traditions for over a century, they approached us with the intent of refreshing their brand image for the digital age. We partnered with Backbone Branding to design a refreshingly modern website that matched their new brand identity.
In designing Agroyans' new site, the creative challenge was as follows: To convey the company's commitment to traditional cultivation methods and recipes while at the same time offering clear information about their products for both local and export customers.
When designing the website, we made sure to keep things clear and straightforward. The pages are not overburdened with unnecessary text, while relevant information, such as ingredients, weight, or conservation instructions are easy to spot.
The white background also contrasts quite well with the colourful nature of the products: Bright reds, oranges, blues, greens, etc. Site visitors might notice their stomachs rumbling just from looking at the high definition pictures of these fruits.
As with all our websites, Agroyans' online address is optimised to work on any kind of device, or screens of all sizes.
Client: AGROYAN'S
Creative/Art Director: Anginé Pramzian
Project Manager: Arman Kazarian
Web Designer: Arus Hakopyan
Motion Designer: Narek Babiyan
Web Developer: Jiro Farah
Check out the full project: conceptstudio.com/portfolio/agroyans/
