Lonely Planet was specifically asking for advertisement designed to market three of their new holiday tour guidebooks. For this the focus was on copy-based and so I looked at quotes linked to the places I chose, they needed to not only suit the place in a good light but also work with the background.
All Walking is Discovery. We take the Time to see things Whole
-Walking in Britain
Naples is the Flower Paradise
-Naples and the Amalfi Coast
Find a Hidden, White, Sandy, Beach to Laze on
-Corsica
