First Mile Geo: Data visualisation

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Improved data visualisation & reporting for conflict zones

Project background

First Mile Geo, now known as Native, is an on-demand company, enabling users to task locals to collect data on their behalf and analyze results in realtime.

They wanted to improve how they communicated their services, with a focus on new use cases and target customers outside their existing market.

Design goals

Improve data visualisation and reporting experience for conflict zones data collection and validation. Homepage redesign objectives were:

- Explain what FMG is and how it might benefit a new user
- Increase sign-ups
- Allow existing users to access login

Requirements

- User should feel empowered to manage and customise
- Needs to be scalable and legible for multiple screens sizes
- Needs to handling very long and short questions labels

What I did

In close collaboration with the product team and developers, I helped them redesigning their website dashboard and graphics to improve the reporting experience with enhanced data visualisation. My responsibilities included:

- UX optimisations
- Responsive design (Tablet & Mobile)
- Creation of a widget (wizard)
- Widget customisation
- Navigation