Those packaging designs are inspired in the representative architecture of the three cities, where our Colombia Team played at first in Russia 2018, and also they make a tribute of that unique style of buildings where many cultures around the world have shared that great passion for soccer.
Three packagings becomes in a puzzle collection for exclusive people who are loyal to Lucky Strike.
GEOMETRY COLOMBIA
Creative Director: Fredy Ospina
Art Director & Illustrator: Diego Durán
Copywriter: Eduardo España