The Kemist needed a fresh logo for his music persona, that would capture both his name and his original style in a timeless mark.
The idea contoured here presents a hypothetical element in the periodic table - Ke (119) - that uses the symbol of Kelvinum (157), a provisional theoretical element known in the scientific literature as unpentseptium.
The Ke (119) idea came out as the winning one from a proposal sent to
The Kemist in October 2018, which included other 2 logo ideas.
Client quote: The periodic table idea is dope! Very fresh and solid. Thanks again!