Brand identity for Les Faiseurs, a pottery school, boutique and coffee shop situated in the heart of Montréal's Mile End. The products and courses offered at the atelier are made and taught by some of the top ceramics designers in Quebec. The branding was conceived to reflect the curated, modern offering, while also conveying the handmade tactile aspect of the art form: playful and refined, modern yet welcoming. The visual language is inspired by pottery tools and mark-making. Married with a modern typeface, strong use of black and secondary accent colours, the visual elements can be combined in countless ways for endless possibilities, offering both flexibility and uniformity in the visual language.
Creative direction & design: Alex Nereuta
Illustration: Alex Nereuta
Interior design: Catherine & Catherine
Photography: Marc-Olivier Bécotte
Copywriting: Vanessa Harbec
Ceramics: Dompierre
Follow the work: @awol_art_alex
