GW Boutique was a new concept for Goodwill –all the best finds in one location without the digging! I created the logo for the new brand of Goodwill store. 
Our flagship location was also being refreshed. I created inviting banners at the donation door to thank people for donating. The side of the flagship store faces a very busy highway, so we opted for iconographic images versus words. Just a reminder of all the basics you can find at Goodwill at a great price.  
Store Rebranding
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Store Rebranding

Rebranded stores

Published: