In Ukrainian society, distrust manifests itself on all levels. It is visible in politics, economics, fiscal and banking systems, the ways of conducting business, in media and interpersonal relationships. As a result, we deal with the excess of regulatory institutions, corruption, and almost paranoid economics. A wide range of factors, historical and ideological, have made the issue of wounded trust a soft spot of our society. The rest of the world is undergoing a similar crisis; it is resisting fake news and post-truth; it is searching for a constructive solution. Re-establishing and strengthening trust could be the crucial starting point to apply efforts to and thus trigger systematic and profound social change. Team Ruche took part in the Biennale of Trust` Posters Contest and created five posters. Two posters became finalists of the contest.

We made a lot of sketches, but they seemed trivial to us. Therefore, we have looked for visual images that do not lying on the surface...

A rope of trust, a link that is alive, holds on with both hands.

Illustration, hugging through the heart, whole.

Trust-close your eyes, open your heart.

Blind trust, braille font is used.

Looking for trust. The idea of finding a trust.