Hippo
Bigger, Bolder, Hippo
HEAVY helped kick things off with Danish Influencer Rasmus Kolbe to create a big and bold entry into influencer management
CHALLENGE
Hippo was kicking off in the influencer world with Rasmus Kolbe at the helm, and a lineup of top Danish social media personalities. They needed a brand that would bring some fun and fresh energy into a market led by suits.
Hippo was kicking off in the influencer world with Rasmus Kolbe at the helm, and a lineup of top Danish social media personalities. They needed a brand that would bring some fun and fresh energy into a market led by suits.
SOLUTION
We designed a visual identity that reflected Hippo’s fun and fresh vibe. Using a dynamic and simple illustrative design language that could turn anything “hippo”, we made sure Hippo wasn’t just another name but an agency that really clicked with a younger audience.
We designed a visual identity that reflected Hippo’s fun and fresh vibe. Using a dynamic and simple illustrative design language that could turn anything “hippo”, we made sure Hippo wasn’t just another name but an agency that really clicked with a younger audience.
IMPACT
Our design wasn’t just about looks. Hippo caught attention and, down the road, got bought and merged with CUBE – the leading influencer agency in Scandinavia. Starting as a cool new name and growing into a major player in the Nordic influencer scene, that’s what happens when you’ve got the right brand behind you.
Our design wasn’t just about looks. Hippo caught attention and, down the road, got bought and merged with CUBE – the leading influencer agency in Scandinavia. Starting as a cool new name and growing into a major player in the Nordic influencer scene, that’s what happens when you’ve got the right brand behind you.