Safran 2017 web
concept • design • code
Safran is an international aerospace group powering aircrafts and high tech drones to satellites and space launchers. We were asked to revamp the Innovation entry on the Group's website.
storytelling on innovation
concept
storytelling • immersive • inspirational
Safran asked de jaune et de bleu to convey their latest ambitions and achievements in a readable and inspiring way. We built a series of landing pages designed as immersive journeys into the air, in outer space and on land. Each one showcases visually how technologies, small parts and equipments of the Group connect together to produce final machines we can see in situ. And along the way, how the Group sets the conditions for innovative moves.
in the air
in outer space
on land
in spirit
animation
internal parallax • css animations • js es6
experience
the outer space
design
desktop • mobile • integration into existing drupal cms • multilingual
The entry was meant to replace the existing on the Group's website. So we played with the foundations of the existing graphic charter — using tiles, amazing manufacturing pictures and 3D models — and found the right design refill to convey both tech spirit and variety of skills and expertise.
desktop / laptop, mobile
launch
became one of the main website entries
Since the launch, the landing pages have been standing as permanent communication assets of the Group's website.
