Crown is the primary icon of this brand identity. It is inspired by the brand name Rishabh- Rishabh God also known as Adinatha (First lord), was the first tīrthaṅkara. He was the first king founder of Ikshvaku dynasty.

Crown is also the symbol of supremacy and leadership.

The crown is adapted in a way to include buildings representing the industry giving this identity the touch of real estate business.

The complete symbol is a perfect fusion of CROWN & BUILDINGS signifying our aim of
attaining supremacy in real estate trough honesty and timely service delivery building trust and reliability among our stake holders.

Our color story consists of Gold & Brown.
Gold being the color of Lord Rishabh. It is the color of Success & abundance, It also resembles wisdom, compassion, love, optimistic and victory.

And we have taken Brown color to show the following attributes down-to-earth, approachable, friendly, stable, structured, reliable, protective, strength, quietly confident, honest, sincere, quality.

The symbol is matched with a Serif typography from the Clarendon family. The type is perfectly kerned and adjusted to strike the perfect balance and create visual appeal. Serif typography has always been used to resemble luxury.