Rebrand and new visual identity for TV Zimbo, the first private open TV network in Angola. The project aimed to create a colorful, optimistic and contemporary environment, within the concept of the slogan "Aberta com Angola" - which means “Open to Angola.”

The new brand image, along with other initiatives, brought the TV channel to the number one spot in the country.

Henrique Bacana
creative direction

Ivan Barbosa
art direction
logo design
motion design
3D generalist

Guilherme Gimenes
motion design

Zimbo means "shell" in Kimbundu, a native African language. The new brand identity is anchored in the opening movement of a stylized shell, into an ambient that explores the contrast between white spaces and colored elements.