Folk Art Festival in Lanckorona - branding project
This identity design has been inspired by folk art, especially the traditional Polish embroidery patterns. The color palette consists of red and white which are colors of the polish flag and various shades of blue, to give the overall design a modern feel. Single weight line illustrations which appear in different elements create a consistent visual language that becomes a characteristic feature of the festival's identity. The central element of the poster promoting the festival is the famous old house in Lanckorona - which nowadays acts as a museum.
