Creative Challenge
Design attractive and engaging visuals for Dole branded Fruit Bowls as a healthy alternative to other convenient snacking offers.
Dole are launching a new Fruit Bowl consisting of deliciously natural pineapple tidbits and the other tropical fruit including papaya, packed in 100% fruit juice. Dole's fruit is fresh and contains no artificial or super-processed ingredients, therefore the Fruit Bowls do not hold unnatural and guilty connotations of the usual sugary and fatty snack foods.
Dole tagline: “Dole... Taste the Sunshine”
Poster 1_Concept: It cares for your shape
Poster 2_Concept: Crystal clear Choice
