PARTITION - ROCHE BOBOIS
PARTITION bookshelf — photo curtesy of Roche Bobois
PARTITION

Furniture design.

How can we ad that extra something to make any place look much better? How can we transform a casual glance into a delightful gaze? Designed for the renowned French brand Roche Bobois –with whom we are honored to share a successful history of design collaborations–, Partition is a bookshelf, but not a conventional one. Within its unpredictable lines, even the dullest accessory entices with a charm that is almost poetic. 

Design an object and you will get a product. Design relationships and you will get a lasting, meaningful experience. When we design something we hardly just stop at the object, instead we go beyond. We think about its surroundings and its interactions. We even think about the surface it will be placed on. As a result, Partition Bookshelf is the materialization of an experience. Working as canvas with a voice, it will elevate any space to the personal expression of even the most exclusive customers.

Year / 2017
Client / ROCHE BOBOIS
Creative Director / Joel Escalona
Design Team / Isa Velarde
PARTITION bookshelf — photo curtesy of Roche Bobois
PARTITION bookshelf — photo curtesy of Roche Bobois
Design Process

Industrial Design Studio.

www.joelescalona.com
 

 
PARTITION - ROCHE BOBOIS
213
3,530
9
Published:

PARTITION - ROCHE BOBOIS

213
3,530
9
Published: