In 2017, the Basque clothing brand Mimmëko, commissioned us to design all the printed materials they needed for the launch of their Spring/Summer 2018 collection.
These materials included a brandbook (or as we call it "brandposter"), two Spring/Summer lookbooks for adults and children and the collection catalogue for retail buyers and distributors.
What we liked about this collection was how they chose to work with just simple cuts and great quality fabrics. But what stroke us the most, was how beautiful and graphic their textile pattern designs were.
We were really into the idea of somehow enhancing these patterns and using them as the “thread” that would bring all the printed materials together.
With this in mind, we decided to give a different size to each piece. This way, they could be stacked on top of each other in order to create a variety of random pattern combinations.We also loved the idea of being able to introduce both lookbooks into the main catalogue. This allowed us to separate the catalogue's main sections and bring rhythm to it by combining different page sizes.