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Hanes J4F Youth Apparel Sub-brand

Botto Arts
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Hanes J4F Youth Apparel Sub-brand
Integrated branding campaign
Concept development behind Hanes’ launch of their J4F youth apparel sub-brand. Materials include branding, identity development, packaging/POP and interactive components.
Naming exploratory with supporting packaging and mass retail POP

J4F logo exploratory

Packaging (hangtag) exploratory

J4F brand concept

J4F brand launch (logo, packaging, mass retail POP)

Agency/studio: Wildfire (CD: M. Grice / AD: B. Flynn)
Hanes J4F Youth Apparel Sub-brand
Published:
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Botto Arts's profile
USA

Hanes J4F Youth Apparel Sub-brand

Concept development behind Hanes' launch of their J4F youth apparel sub-brand. Materials include branding, identity development, packaging/POP an Read More

Published:

Tools

Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives