We designed a new logo and tagline for Jouel. The team also created an advertising campaign for the brand to reflect the luxurious tropical feel of the brand, fully managing photoshoots, creative and other aspects of the artwork and copy. The branding included a brand lookbook, brand guidelines, copywriting and stationery.
Creative Director: Andrew Burke Styling: Marianne Burke
Art Direction & Design: Tess Green, Dave Strauss Copywriting: Jessica Gliddon
