Dennis Gichanga's profile

Origins Centre: Social Media Filters

The brief asked me to produce marketing products for the Wits Origins Centre Museum, located in Braamfontein, Johannesburg. I chose to design actual social media filters, printed on acetate paper to help promote awareness about the museum and appeal to my young target audience aged 16 - 20.
The illustrations are based on what the Khoisan people did in the past and the general evolution of mankind. I used a cross-hatching rough technique for the line work and the red ochre colors that the Khoisan people used in the past, when cave painting, to help tie in with my concept and overall aesthetic.
Origins Centre: Social Media Filters
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